Land in a New Market
With Credibility From Day One.
Market Entry is a 12-week sprint for factories going cross-border — Indian manufacturers entering the Gulf, or Gulf OEMs hunting Indian Tier 1s. Structured research, localised positioning, a curated buyer list, and founder-led outreach. You leave with real conversations, not a report.
A 12-Week Entry
From Research to Real Conversations
Market & Competitor Research
Two weeks of structured research into your target market — demand signals, active buyers, incumbent suppliers, pricing ranges, procurement norms. You start with a map, not a hunch.
Localised Positioning & Assets
Your pitch, one-pager, capability deck, and website landing page rewritten for the target geography. What resonates in Chennai doesn't land in Riyadh — we translate credibility, not just language.
Curated Buyer List Build
150–250 hand-verified procurement and engineering contacts at target OEMs and Tier 1s in the new market. Not scraped. Verified against LinkedIn, company directories, and — where relevant — Sajid's on-ground network in Saudi and the Gulf.
Founder-Led Outreach Launch
Outreach sequences go out under the founder's name — LinkedIn and email — positioned as a market-entry conversation, not a cold pitch. Target: 6–12 discovery conversations inside the 12-week window.
Entry Playbook & Handover
At week 12 you own the playbook — buyer list, positioning doc, outreach templates, qualified conversations in flight, and a clear recommendation on what Pipeline looks like if you want to scale the entry.
Built for These
Manufacturers
You're a Tier 1 or strong Tier 2 Indian manufacturer and you've decided the Gulf is the next market. Sajid's 12 years in Saudi industrial projects is the unfair advantage — he knows which procurement heads actually decide.
You're a Gulf manufacturer hunting for Indian Tier 1 suppliers, or trying to sell into Indian OEMs. Market Entry gives you the ground layer so you don't burn 18 months learning the Indian procurement map.
You attempted the new market once — a few trade shows, a distributor that didn't work, a sales hire who left. You need a structured second attempt with a clear 12-week outcome, not another open-ended BD experiment.
You landed one customer in the new market through luck or a contact. Now you need to turn that one reference into a repeatable pipeline. Market Entry productises what got you the first one.
Week by Week
From Map to Meetings
Week 1–2 — Market Mapping
Demand signals, competitor positioning, pricing benchmarks, procurement norms in the target market. Interviews with 3–5 market insiders (buyers, consultants, ex-procurement heads) to pressure-test the research.
Week 3–4 — Positioning & Assets
Localised pitch, one-pager, capability deck, and landing page. Brand voice tuned for the new market. Internal review and approval before anything goes out.
Week 5–6 — List Build & Verification
150–250 target contacts researched, verified, and tiered. LinkedIn profiles mapped, email addresses verified, roles confirmed. Sajid's Gulf network layered in where relevant.
Week 7–10 — Outreach Live
Founder-led LinkedIn + email sequences launched in the new market. Weekly check-ins, response handling, meeting booking. Target: 6–12 discovery conversations across the 4-week outreach window.
Week 11–12 — Debrief & Handover
Full debrief: what the market told us, which conversations are live, which buyers to pursue, which to park. Playbook handed over. Clear recommendation on whether Pipeline is the right next step.
Localised Visuals
by ShutterFeed Studio
Most Market Entry engagements redeploy existing India-shot capability assets into the new market. When credibility from day one needs more — a film shot in the target geography, local-face team portraits, a one-pager with in-country context — ShutterFeed travels.
Scoped separately. Typical add-on: short localised film + photography day in the target city, priced against geography and shoot days. We recommend it only when the existing asset library genuinely won't land — not by default.
Questions Cross-Border
Owners Usually Ask
Why 12 weeks — why not shorter or longer?
12 weeks is the shortest honest window. Market research takes 2 weeks, positioning 2 weeks, list build 2 weeks, outreach a minimum of 4 weeks to see meaningful response rates, and 2 weeks to debrief properly. Anything shorter is a proposal, not an entry.
What if we don't get enough conversations in 12 weeks?
The debrief is honest. If the market is harder than the research suggested, we tell you — and we give you the diagnosis: wrong ICP, wrong pitch, wrong timing, wrong geography. Market Entry is designed to give you clarity in 12 weeks, not guaranteed pipeline.
How is the Gulf network actually useful?
Sajid spent 12 years delivering industrial projects in Saudi Arabia including Riyadh Metro infrastructure. For Gulf entry, that means warm introductions where possible, and — at minimum — knowing which procurement heads matter, which are figureheads, and how Gulf buyers actually evaluate suppliers. It's not a rolodex, it's context.
Does Market Entry include paid ads or trade shows?
No. Market Entry is research + positioning + list + outreach. If trade shows are part of your entry plan, Trade Show Offensive runs alongside. If paid acquisition makes sense in the new market, it becomes part of Pipeline after week 12.
What happens after the 12 weeks?
Three honest paths: (1) Pipeline — you scale the entry into an ongoing RFQ engine, (2) Pause — the market needs more maturation and you revisit in 6–12 months, (3) Pivot — the research revealed a better adjacent market. We recommend based on what the 12 weeks actually showed, not on what keeps us retained.
Ready to Enter
The Next Market?
Market Entry starts with a 60-minute scoping call. We map your target geography, your current reach, and whether a 12-week sprint is the right shape for your entry.