Turn Every Trade Show
Into a Qualified Pipeline.
Most factories spend ₹15–40 L on a trade show and come home with a stack of business cards and zero RFQs 90 days later. Offensive is the full digital layer around the event — pre-show outreach, on-ground content, lead capture, and post-show nurture — engineered to convert footfall into pipeline.
The Full Digital Layer
Around Your Show
Pre-Show Buyer Outreach
Curated LinkedIn + email outreach to attendees in the 4 weeks before the show. Booked meetings on your calendar before you land at the venue — so day one isn't spent handing out cards.
On-Ground Content Capture
A full asset pack shot during the show — capability film at your stand, founder and team interviews, booth traffic photography. Deployed across LinkedIn, the post-show nurture sequence, and your website for 12 months after the event, not just during it.
Digital Lead Capture
A proper lead-capture setup — QR codes, landing pages, iPad forms — so you leave with structured data, not a shoebox of business cards.
Post-Show Nurture Sequence
A 4-week email + LinkedIn nurture sequence sent within 72 hours of the show close. Personalised where it matters, automated where it can be. The 80% of leads that would otherwise go cold stay warm.
Debrief & RFQ Reporting
Two weeks after the show: one report. Who met you, who opened what, who replied, what converted to RFQs, cost-per-qualified-RFQ. Numbers, not a "great show!" email.
Built for These
Manufacturers
Auto Expo, IMTEX, Hannover Messe, ADIPEC, Big 5 — if you're already spending ₹15–40 L per show, the marketing around it should be doing more than printing banners.
Your first trade show in Germany or the Gulf is a high-stakes bet. Offensive handles the full digital layer so the booth investment actually converts.
You're going to Indian trade shows to find Tier 1 suppliers. Offensive books those meetings for you before you board the flight.
Shows feel productive, feel busy, but the pipeline 90 days later is empty. Offensive rewires the show investment to actually generate RFQs.
From 4 Weeks Out
to 4 Weeks After
4 Weeks Out — Outreach Launch
Attendee list curated. LinkedIn and email outreach sequences built and launched. Meetings start booking into your calendar before the show begins.
2 Weeks Out — Assets & Landing
Landing page live. QR codes and lead-capture kit shipped to your stand team. Post-show email sequences drafted and approved.
Show Days — On-Ground Capture
Visual crew on-site for 1–2 days. Capability film at your stand. Interviews with owner + 2–3 team members. Live photography of stand traffic and buyer conversations.
72 Hours Post-Show — Nurture Live
Every lead captured during the show entered into the nurture sequence within 72 hours. Personal follow-ups go out to the 20 hottest leads. Everyone else lands in automated email + LinkedIn nurture.
4 Weeks Post-Show — Debrief
Full debrief report. Meetings booked, leads captured, emails opened, replies received, RFQs landed, cost-per-RFQ. Clear answer: was the show worth the investment, and what changes for next year.
Shot by ShutterFeed Studio
The show is a 3-day window to capture assets you'll use for 12 months. ShutterFeed — Flint Leads' in-house visual craft arm — is on the ground with you, shooting the footage that most exhibitors wish they had the week after the show closes.
Stand Capability Film
60–90 second film shot at your booth. Your stand, your machines on display, your team in conversation with buyers. The opposite of a studio reel.
Founder & Team Interviews
Short, directed interviews with owner and 2–3 key team members. Used in post-show nurture emails and LinkedIn for the 90 days that follow.
Stand Traffic Photography
Real buyer conversations, real hands on product, real booth density. The photos that make next year's show pitch actually believable.
Post-Show Asset Pack
Delivered within 10 days of show close. Royalty-free, structured archive. Drops straight into your website, decks, and LinkedIn without rework.
ShutterFeed travels with us for Gulf shows. For shows further afield (Hannover, IMTS, EMO) we direct a vetted local crew to the same brief. Same asset pack, different logistics.
Questions Exhibitors
Usually Ask
Can you cover international shows?
Yes. For shows in the Gulf (ADIPEC, Big 5, GITEX), ShutterFeed travels with us. For shows further afield (Hannover, IMTS, EMO) we coordinate a local videographer in the show city. Same content output, different logistics.
What if we already have a booth plan locked in?
Offensive sits alongside your booth plan, not instead of it. We work with your stall design, your team, your existing brochures — we just wrap the marketing around what you already have.
Do you handle booth design or physical collateral?
No. Offensive is the digital + content + outreach layer. Physical booth design, collateral printing, and logistics stay with your existing vendors or internal team.
How many meetings can you actually book pre-show?
Typical range: 12–25 booked meetings from 4 weeks of outreach to a 400–600 person attendee list. Depends entirely on show quality and your targeting fit — we give honest estimates before committing.
Can we run Offensive for multiple shows a year?
Yes. Our 3-show annual package (15% off List) is built for factories running 3+ shows across the year. One team, one playbook, no relearning between shows.
Planning Your Next
Trade Show?
Lock Offensive in 6+ weeks before the show for the full pre-show outreach window. Later bookings still work — we just compress the pre-show phase.